August 2024

This month: Sharpen your brand message, improve your well-being, or disrupt the status quo!

Business Book

Recommended by Rob Finlay, Founder and CEO of Thirty Capital

Title: Building a Story Brand
Author: Donald Miller

'Building a Story Brand’ is an exciting guide that revolutionizes how businesses engage with their buyers. The framework provides practical steps to clarify your message and place your customer as the hero of your story, ultimately elevating your brand and growing your audience.

“It really changed the way I think about my customers – they are more than who you think they are.”

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Self-Improvement Book

Recommended by Matt Lexow-Gray, VP of Data and Intelligence at Lobby CRE

Title: Breath: The New Science of a Lost Art
Author: James Nestor

‘Breath’ explores the transformative power of proper breathing techniques and offers insights into a simple yet powerful tool for enhancing your physical and mental well-being.

“This book teaches you how important something is that we often take for granted. It combines storytelling with practical advice, making it an engaging and informative read (though I highly recommend getting the book and audio book for the best experience).”

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Fun Book

Recommended by Chris Finlay, CEO of Lloyd Jones

Title: Create the Future: Tactics for Disruptive Thinking
Author: Jeremy Gutsche

‘Create the Future’ is an exciting guide to innovation and disruption, revealing how business can thrive in an ever-changing world. It provides real-world examples, case studies, and thought-provoking exercises designed to inspire and equip leaders to drive transformation in their organizations.

“This book was anything but boring and definitely worth the read.”

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